Business (BUSI)
BUSI-100 3 Units Introduction to Business
54 hours lecture; 54 hours totalThis course is a survey in business providing a multidisciplinary examination of how culture, society, economic systems, legal, international, political, financial institutions, and human behavior interact to affect a business organization's policy and practices within the U.S. and a global society. It demonstrates how these influences impact the primary areas of business including: organizational structure and design; leadership, human resource management, organized labor practices; marketing; organizational communication; technology; entrepreneurship; legal, accounting, financial practices; the stock and securities market; and therefore affect a business's ability to achieve its organizational goals.
Transfers to both UC/CSU
BUSI-101 3 Units Business Planning I
54 hours lecture; 54 hours totalUpon completion of this course, the student should be able to assess the current economic, social and political climate for the business idea studied. In addition, the student should be able to explain how demographic, technological and social changes impact the business idea. Students will assess the personal appropriateness of their business ideas based on their strengths and skills, and personal, professional and financial goals. An initial market assessment will be made and students will test their business concept through basic market research. This course is required for all program-specific Entrepreneurship Certificates. The final outcome of the class will be a determination of the feasibility of the entrepreneurial student's business idea.
Transfers to CSU only
BUSI-102 3 Units Business Planning II
54 hours lecture; 54 hours totalRecommended Preparation: Completion of BUSI-101 with a minimum grade of C.
This course will review the roles of entrepreneurs and small business in today's economy. Students will build a business plan for the business they would like to create.
Transfers to CSU only
BUSI-103 3 Units Legal Environment of Business
54 hours lecture; 54 hours totalFundamental legal principles pertaining to business transactions. Introduction to the legal process. Topics include sources of law and ethics, contracts, torts, agency, criminal law, business organizations, and judicial and administrative processes.
Transfers to both UC/CSU
BUSI-105 3 Units Business Communication
54 hours lecture; 54 hours totalPrerequisite: Completion of ENGL-120 or appropriate placement with a minimum grade of C.
This course applies the principles of ethical and effective communication to the creation of letters, memos, emails, and written and oral reports for a variety of business situations. The course emphasizes planning, organizing, composing, and revising business documents using word processing software for written documents and presentation-graphics software to create and deliver professional-level oral reports. This course is designed for students who already have college-level writing skills.
Transfers to CSU only
BUSI-111 3 Units Introduction to International Business
54 hours lecture; 54 hours totalThis course is a survey of International business, including politics, culture and economics. Specific topics include entry strategies for foreign operations, establishing banking relationships, raising capital, currency exchange and marketing in foreign environment. The course will also study international human resource management, International operations and supply-chain management strategies, as well as international accounting and taxation.
Transfers to CSU only
BUSI-142 3 Units Principles of Management
54 hours lecture; 54 hours totalAnalysis of basic management theory and concepts. The primary functions of management (planning, organizing, coordinating, and controlling) are studied in depth.
Transfers to both UC/CSU
BUSI-144 3 Units Introduction to Entrepreneurship
54 hours lecture; 54 hours totalThis course is an introduction to the theory, process, and practice of entrepreneurship. Students will examine the entrepreneurial mindset in its true economic and social context by studying the unlimited opportunities of innovation and creativity that an entrepreneurial mindset can provide.
Transfers to CSU only
BUSI-148 3 Units Leadership for Effective Organizations
54 hours lecture; 54 hours totalProvides an understanding of change and the influence it has on an organization and the individuals in that organization. Topics include understanding organizational change, stages of change, and how to manage organizational change. Special emphasis is placed on the attributes of good leaders how they must develop a vision and strategy to manage change and communicate that vision throughout the organization.
Transfers to CSU only
BUSI-251 3 Units Marketing
54 hours lecture; 54 hours totalIn this course, you will learn the fundamentals of digital marketing to help your business or career. The course is packed full of practical exercises and real-world examples to help you turn knowledge into action.
Transfers to CSU only
BUSI-252 3 Units Introduction to Social Media
54 hours lecture; 54 hours totalThis course explores top-rated Social Media networking sites on the Internet such as Facebook, LinkedIn, and Twitter and provides a hands-on approach to setting up and designing social media sites for an integrated, professional social media presence.
Transfers to CSU only
BUSI-297 3 Units Personal Money Management
54 hours lecture; 54 hours totalAn introductory course for planning and managing individual finances and for money management. Topics will include purchasing decisions, sources of credit, personal tax strategies, budgeting, saving, investing in real estate and securities, insuring personal resources and retirement planning.
Transfers to CSU only